Tag Archive: social activism

People can express their freedom of speech via Facebook or Twitter. They can upload any information and share with many friends and acquaintances. Sometimes, these social media works as good flatforms in gathering great social and political power from many people.  “The Dragonfly Effect: Quick, Effective, and Powerful Ways to Use Social Media to Drive Social Change.” (Gladwell p.3)

Recent activities and every minute tweet can be reflected as what others think  “With Facebook and Twitter and the like, the traditional relationship between political authority and popular will has been upended, making it easier for the powerless to collaborate, coordinate, and give voice to their concerns.” (Gladwell p.1)




EC Application Example for Social Activism

Early today, I came across an article that immediately reminded me of this class. Here is the link:


The story is of a man who while diving found a camera at the bottom of the ocean that had been there for a while and when he checked out the SD card inside it was still intact enough that he could salvage some of the photos. He then took it upon himself to launch a social media campaign to find the original owners of the camera. Better yet he was successful.

If you think about how this story would of had a happy ending about 10 years ago things would have gone much differently. Social media would not have been strong enough to facilitate this type of endeavor. The man would of had to track down the owner by interviewing people, researching tourism in the area, tracing people back to the home towns, etc. He would have been utilizing like newspaper archives and actual people to help him and maybe if he was lucky he would stumble upon a lost and found ad.

This story is a testament to how technology has changed a social protocol. Here the protocol would be how and what  channels are accessed in order to return lost items.

Its pretty interesting if I do say so myself. To bad for the camera though it still remained a victim of the sea despite its sojourn home. I think it would make a great party piece though!