Tag Archive: social media

EC Reading Summary Post The Breakup 2.0

The Breakup 2.0 by Ilana Gershan is an interesting take on the social protocols found within technology. It addresses how people interact with technology in specific manners and have ideologies on how others should react in return given the setting. The title of the article comes from an AH-HA moment that the write had when switching things up in her class a bit. She discovered that even though many people can have diverse ideas on how to handle a situation that there were overarching themes that presented themselves. Specifically here, she found that overall people thought that breaking up with someone via text message was a bad thing. That the idea of it was frowned upon by most people. She then decided to take that further and tried to pinpoint why exactly.

Broadening the topic again and looking at the social protocols surrounding technology is an interesting challenge. She found that there were protocols between friends that were clique specific, she found that the protocols varied from one generation to the next and most importantly that different technologies warranted different course of action or at the least varied between platforms.

Lastly, another good point that she made is although technologies and platform are dynamic and change readily and frequently that these protocols seem to evolve as well but no where near as drastically as the technologies may. Here is it morose that the protocols adapt to the changes but the principles, morals and ideals that they encompass remain reasonably unchanged.

Overall, the article is an interesting read. It was a bit ahead of its day as it mentions seeing how social media was just starting to pick up as it was written but viewing it through a modern perspective one can see that the theories and thoughts that are the driving force behind this research are still applicable and relevant today.


Early today, I came across an article that immediately reminded me of this class. Here is the link:


The story is of a man who while diving found a camera at the bottom of the ocean that had been there for a while and when he checked out the SD card inside it was still intact enough that he could salvage some of the photos. He then took it upon himself to launch a social media campaign to find the original owners of the camera. Better yet he was successful.

If you think about how this story would of had a happy ending about 10 years ago things would have gone much differently. Social media would not have been strong enough to facilitate this type of endeavor. The man would of had to track down the owner by interviewing people, researching tourism in the area, tracing people back to the home towns, etc. He would have been utilizing like newspaper archives and actual people to help him and maybe if he was lucky he would stumble upon a lost and found ad.

This story is a testament to how technology has changed a social protocol. Here the protocol would be how and what  channels are accessed in order to return lost items.

Its pretty interesting if I do say so myself. To bad for the camera though it still remained a victim of the sea despite its sojourn home. I think it would make a great party piece though!

Application Example (Social Media Activism)

I choose the Arab Spring as an example of Social Media Activism. During the Spring of 2011 many countries across the Middle East and Northern Africa erupted into a massive uprising that has over thrown a number of governments. Almost all of the protest took place because of social media and allowing for more people to share their ideals. What we are seeing with Occupy Wall Street and the larger Occupy Movement is social media playing a large role in communication between groups and members.


Ross Goodwell – Final Project Deliverable

http://www.socialhoosier.com or http://mypage.iu.edu/~rgoodwel/IUBB/SocialHoosier.html

*works best with safari & chrome

Socialhoosier.com is a website that utilizes the Twitter widgets to present a specific niche of information from Twitter users posts. The niche target market is an IUBB fan so that they will be able to view the most up to date news and information on Indiana University Men’s Basketball. The site includes two live feeds; on the left is a feed that includes Tom Crean, current players and other common IUBB media tweeters and on the right is a feed that searches for all public accounts who include the term ‘IUBB’ which is the most common tag for fans when they tweet about Indiana Basketball.

My motivation for this project was my passion for Indiana University Basketball and the booming growth of Twitter users. IUBB has an enormous following on Twitter and provides fans a vast amount of information from many different sources and many different types of people. I have used some of the Twitter API in the past and thought it would be a really cool way to use an open source language to be able to cater to the IUBB fans.

Initially I was hoping to code using the API and PHP but for the amount of time I could spend on this project I found an alternative solution. The alternative that I found was the widgets, which are Twitter scripts. These allowed me to minimize my API coding so that I could spend more time on developing the HTML and CSS of this site. I began by just jumping into creating a basic site and then each week I continued adding on features as I thought of new things I wanted to include.

As I said previously I had hoped to learn more of the API and PHP though I found that extremely time consuming and had to find an alternative in order to complete the project on time. Mainly I learned more about HTML and CSS because I have little experience in web design but I also added features like the media buttons. I also learned how to publish my site using a domain name, which I had never done before now.

I hope that after more development of this site it may be used by fans of IUBB as a source of news and information about our team. I plan on continuing to work on this site and try to improve upon it even more. I believe those fans that do not have or do not want to create a Twitter account but still would like to see what people are saying on the social networking site might use this site.